SOPA in your mouth

I have a soft spot in my heart for funny Engrish. Except when the person writing it has a blatant disrespect for patents, trademarks, and such. Isolite Systems has a slam-dunk product that has been previously featured here on DentalBuzz, and yes, we’ve even suggested that a clever hack was available which still gives the Isolite company a repeat source of income. There’s hacking, and then there’s design forgery.


This introductory email should sufficiently scare you away from even thinking about going to the dark side:

Dear Sir/Madam:

Good day! I am very pleasure to send you an E-mail to introduce our product– ISOlight Shining Suction! Pls check attachment. This product can bring a few of advantage for dentistry:

1. Work Faster, Brighter, Drier

ISOlight Shining Suction is with a continuous, powerful and shadowless illumination. Dentist can see it mach more clearly inside mouth, then they can work accurately and faster. The special design mouthpiece can supply a widely space for dentist. Operation become more convenience. This device can connect with high/low suction. then the water will go throuth mouthpiece and maintain mouth drier. The patient doesn’t need to get up the spit the water.

2. Shining Suction Stop Interruption and save more time, dentst can get more appointment

Base of the advantage, dentst can complete the operation faster and patient become more comfortable. EACH OPERATION WILL BE FAST 25%-30%. In the same working time, dentist can take more appointment and create more profit. In the same time, dentist and patient would not feel tried.

3.  Save Work

Shining Suction supply self-suction. Nurse doesn’t need to stay beside patient and hold high/low suction. She/he will be free to do the other assistance such as: mix the colophony and materail, clean the instrument, do autoclavable, pass and take the instrument etc. Then dentist can do operation more dedicated.

4. Safe

Special Mouthpiece will protect tongue and cheek. Patient will not be easy to get hurt.

5. Better Ergonomics

The ergonomic design of Shining Suction reduces fatigue and repetitive stress associated with retraction, suctioning, eyestrain, and motion spent adjusting headlights, overhead light or otherwise positioning the patient for better access or visibility.

6. Save Cost

The bright shining suction will supply the powerful light in mouth. Dentist doesn’t need to buy expensive fiber optic product, such as: Fiber optic handpice, fiber optic scaler, headlight, etc.

ISOlight Shining Suction is the new revolution dental product with many useful advantage. It will definitely help you increase your efficiency and profit. ISOlight will be your best assistant on your job.

If you have any question, pls feel free to contact me.

Do you still fight in the hard competition of old product? Do you still think about how to increase your business? Do you still warry about the profit reduce of old product? I think it is time to indraught ISOlight Shining Suction to help you.

For more detail and best distributor price, pls send E-mail to reference with your company detail.

Sincerely waitting for your reply. Have a nice day! Best regard

Kevin Guan, Export Manager, Codent Technology Co., Ltd


If you ever see any other dental product knockoffs let us know here at DentalBuzz so we can “out” the dastardly company. SOPA and PIPA censoring isn’t the answer to problems like this on the internet. Awareness can only go so far, too. The real stand today has to be internal, so make sure that you continue to promote good enterprise instead of just free enterprise.

And it’s so hard for me to stand firm on my ethics because they make some REALLY CUTE HERMES BAG knockoffs out there! But I must stand up. For Isolite. And for every innovative company online that does its best to stay honest.


  1. Trish says

    We got an email response from Kevin at IsoLight this morning. As expected, the pricing on the knockoffs are less than half the cost of the real Isolite. It’s a shame if their company gets to reap the benefits of all the research, development, and marketing that his American counterparts invest in their product.

  2. Mark Frias says

    Someone forwarded this email to me this morning. These people don’t give a damn. They even copied the logo!!!

    • buzzadmin says

      What’s hard to understand is the total disregard of intellectual property rights. In the US differentiation is expected. Imitation is easier than innovation….

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