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Dental bloopers reel

January 13, 2012 By Trish Walraven 1 Comment

Sometimes the best marketing angle is happened upon by accident. Today I just fell in love with the women of this dental practice because they were brave enough to post this “outtakes” video on their practice website. See what I mean:

Want an eye-opener for contrast? Go to the full website and browse through the “real” videos sprinkled along their page tops. I’m sorry, but they’re flat. Where did the real personalities go? Now they just look and sound like any other dental team that’s going all “flaming logo” with their online presence.

This is proof that we all can ditch some of the formality and instead take a side turn down spontaneous lane. If you have that spark of fun in your office, let it show. Big. Bigger. You are awesome, remember?

And save some of that high-end tech for your dental equipment.

Filed Under: Fun, Marketing, Practice Management Tagged With: bloopers, dental practice marketing, Practice websites

Comments

  1. Eva says

    January 13, 2012 at 3:28 pm

    The outtakes were, indeed, so much more entertaining than the finished product.

    Reply

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DentalBuzz explores rising trends in dentistry with its own slant. The speed at which new products and ideas enter the dental field can often outpace our ability to understand just exactly the direction in which we are heading. But somehow, by being a little less serious about dentistry and dental care, we might get closer to making sense of it all.

So yeah, a tongue-in-cheek pun would fit really nicely here, but that would be in bad taste. Never mind, it just happened anyways. Stop reading sidebars already and click on some content instead.

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