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Worthy Wives

April 26, 2011 By Eva Watson 2 Comments

Alternative Ways You Can Help Your Husband’s Practice

by Eva Watson

 

Running a financially solvent and content dental practice is hard work. The challenges of keeping the schedule filled, placating unhappy patients, and ensuring the peace and tranquility between team members are constants that must be adhered to for the greater good of the practice.

None of these responsibilities are taken more seriously than that of the spouses of dentists. These individuals not only have a vested interest in the monetary success of their married dental partners but to better the daily operations and keep ‘the ship sailing smoothly’ as well.

With all of the positive traits and well-meaning leadership dental wives have in mind for their husbands’ offices, there are days, just a tad too many, actually, that your guidance and intentions seem to push the staff’s proverbial ‘button’, so to speak. May I dare say ‘lay the sauce a bit too thick’? If I may be so bold as to offer, ‘Make the employees want to ship you in a box to Africa’?

It’s a difficult pill to swallow, I agree, but I do have some various, and incredibly helpful options, to aid in your demanding role as dental spouse:

 

 

Pass out dental office brochures to businesses around a twenty square mile radius, three days a week.

Obviously this will take you away from the practice frequently. Think of it this way – you can hit Neiman Marcus, Restoration Hardware, and schedule appointments with contractors to remodel your kitchen. Just make sure our checks don’t bounce again, okay?

 

Visit local elementary schools dressed as ‘Rooty! The Giant, Friendly Root Canal Tooth’

I would totally do this myself, but I need to be in the practice so– have fun! There are holes for your arms, but walking may pose a challenge. Oh, and there’s the white stockings and black shoes you have to wear. The staff attached a huge endodontic file to the top of your costume so the little ones understand why root canals are completely awful. Now, the suit gets sweaty and stinky after an hour, so make certain you bring a change of clothes. Come to think of it, you may want to shake it out a few times before you put it on. I thought I saw something crawling in it.

 

Take some time off

The staff knows you’ve earned it. You come in here, day after day after day, talking and talking, mispronouncing patients’ names then laughing about it, and we just feel like all that hard work deserves some rest and relaxation. In fact, we spoke to the doctor about it at one of the staff meetings. (You were Rooty that day so you missed the meeting.) Anyway, he feels that sending you to a month-long spa getaway is a fantastic idea for your peace of mind and well-being. You’re going to be busy next month – we got a new practice mascot costume for you!

Say hello to ‘Gingie – The Awfully Bloody Gingiva’!

 

 

 

Filed Under: Fun, Humor, Marketing, Practice Management Tagged With: Marketing, Spouses

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DentalBuzz explores rising trends in dentistry with its own slant. The speed at which new products and ideas enter the dental field can often outpace our ability to understand just exactly the direction in which we are heading. But somehow, by being a little less serious about dentistry and dental care, we might get closer to making sense of it all.

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