Forty-something years ago the US had a revolution that twisted the Mad Men-tality of societal standards. The shadow is all that’s left now: the 60’s are just another commodity that’s most visible in ‘tween fashions and feelgoody Volkswagen campaigns.

There’s probably a few Free Love dustbunnies that have survived by clumping together at Jimmy Buffett concerts (did all the Deadheads join the Parrotheads? are they all now DeadParrotHeads?). Anything else is marketing, which brings us to this Time Life Music parody video from KaVo. It’s not particularly inventive, but it has enough good characters and pretend song titles from the era to keep the average dental professional engaged. Oh, and you can sign up to try any KaVo handpiece for free:

 

 

Sorry that you can’t get those three minutes of your life back, but you have to admit that the gal singing “Take Another Little Piece of My Tooth” showed real talent and made most of it worthwhile. Also, patients shouldn’t be used as props. This one just stares at the dentist the whole time he’s talking…

Now go try a handpiece and show KaVo that their creative department really is doing its job so their employees will get more money and maybe the next video they make will be one that you DO share with everyone.